The Biscuit Bond: How India Fell in Love with Its Favourite Snack

In India, biscuits are more than just a snack — they’re a part of our culture, our conversations, and our daily comfort. Whether it’s a steaming cup of chai at home, a quick office break, or a festive gathering, there’s almost always a plate of biscuits close by.

A Symbol of Warmth and Welcome

Offering biscuits with tea isn’t just about feeding guests — it’s about connection. Across homes and offices, a plate of biscuits is a simple but heartfelt gesture that says, “You’re welcome here.” It’s a quiet ritual that turns an ordinary tea break into a moment of shared warmth.

Shared Moments and Sweet Memories

From after-school snacks to late-night study breaks, biscuits have been part of our story. They show up at festivals, family gatherings, and friendly catch-ups — bridging generations and creating small moments of joy. A simple Parle-G dipped in chai can take you back years in an instant.

Everyday Comfort and Convenience

Affordable, accessible, and always around — biscuits are India’s comfort food in disguise. They suit every mood and budget, making them a go-to snack across homes, offices, and even roadside tea stalls. Whether you’re rushing out the door, sharing a break with colleagues, or enjoying a quiet evening, a biscuit (or two) just fits.

From Parle-G to Peanut Butter Dreams

Over the years, India’s biscuit shelves have transformed. The once-familiar line-up of plain and glucose biscuits now shares space with artisanal cookies, cream-filled treats, and indulgent flavours like butterscotch and peanut butter. The humble biscuit has kept pace with changing tastes while holding on to its nostalgic charm.

Healthier Bites, Happier Choices

Today, biscuits aren’t just about taste — they’re about balance. With more people choosing mindful eating, brands have introduced low-carb, high-fibre, and fortified versions. It’s proof that even comfort foods can evolve with our lifestyles.

A Bite of History

Biscuits first arrived in India with the British, but we quickly made them our own. During the Swadeshi movement, local biscuit makers turned them into symbols of pride and self-reliance. Over time, they even became a quiet equalizer — shared freely across communities and social divides, they represented unity in the simplest form.

The Takeaway

From colonial times to modern kitchens, biscuits have seen it all — yet their essence remains the same. They bring comfort, connection, and a sense of togetherness, one cup of chai at a time.